Trigger Direct

Yellow Letters


Response rates over 5%?

Yes, we have seen this with the Yellow Letter. When a 1% response rate is considered successful, 5% or more is outrageous. Some people claim to get response rates as high as 40% using this system.

The handwritten yellow letter has been proven nationwide to be the most effective marketing piece to get prospects to call you. Whether you're driving calls to a 24 hour answering service or straight to your cell phone, nothing does a better job of getting motivated sellers to pick up the phone.

The secret of the yellow letter is it's personal appearance. It is a "pattern interrupt" marketing piece that makes you stop when you get your mail. When it's considered that most Americans sort their daily mail over the trash can, it becomes VERY important that your marketing piece stands out as something personal in order to avoid the recycle bin.

The yellow letter is:
1. a letter with an authentic, almost real handwritten font that has even fooled the post office.
2. a personalized letter customized with content for that specific recipient (i.e. "Dear Steve, we want to buy your house 123 Main St, San Diego CA 92117")
3. printed on old school yellow ruled paper

And it is enclosed in an amazing 6"x9.5" envelope that:
1. looks like a birthday card from grandma. astrobright 6'x9" envelope with same authentic handwritten font.
2. has a real stamp affixed to envelope.
3. has a 'fake cancellation' over the stamp so you get a first class look while paying bulk rate postage. This is secret but perfectly legal per USPS rules.

Your prospects can't resist reading this letter!

As you can imagine, the process of writing, folding, stuffing, and stamping these letters is a time consuming but crucial part of your business. And Trigger Direct can get it done faster and cheaper than anyway you could do yourself.

Our yellow letter service is no frills with no upselling or mandatory big minimum purchases. Buy only what you need, when you need it. (as long as you meet 200 piece minimum quantity for bulk mail as determined by USPS). But if you are willing to commit to a larger quantity, then we will reward you with even cheaper prices.

You simply order your letters, upload your mailing list, and we'll take care of the rest.

as low as 34¢ each
Yellow Letter
Handwritten Envelope


ATTENTION: Real Estate Investors and Realtors

These yellow letters are red hot in the real estate industry, specifically when targeted homes that are in pre-foreclosure. Contact us to get information, counts and pricing on lists of people that are late on their mortgage. This data comes directly from the major credit bureaus and we can qualify based on geography (zip codes, cities, counties, etc.), days late (30/60/90/120/etc.), home value, FICO and more.

Click here to find out more.

We'll Beat Any Competitor's Price by 10%

Qty Commit

Price Each

Comments

200-500 $1.49 postage and list are extra
501-1,000 $1.19 postage and list are extra
1,001-2,000 79¢ postage and list are extra
2,001-5,000 69¢ postage and list are extra
5,001-10,000 59¢ postage and list are extra
10,001-20,000 49¢ postage and list are extra
20,001-50,000 39¢ postage and list are extra
50,001-100,000 34¢ postage and list are extra
100,000+ call postage and list are extra


We will honor Qty Commit price even if your total mail volume is split over 4 mailings or less within a 4 month timeframe. For example, if you commit to 5,000 pieces of 4 mailings of approx 1250 each, and do all 4 mailings within 4 months, then we will honor the 5,001-10,000 piece price for the entire lot.

Postage is extra. If mailing bulk rate you can expect postage to be approx $0.25-$0.27 each. Or we can affix a presorted first class stamp, or even a regular $0.44 first class stamp.

Pricing assumes you will use one of our existing Yellow Letter templates and we make necessary modifications requiring less than 30 minutes of work. Anything beyond that will be billable at our normal graphic design rate.

List is not included. We can rent a list to you, or you can supply your own.