Trigger Direct Company Info

John P. Riley, Head Honcho
jriley@triggerdirect.com

John Riley is a seasoned veteran of the direct marketing industry and leads Trigger Direct.  John has over 20 years experience crafting winning B2C and B2B direct marketing campaigns for companies in verticals spanning high tech, finance, automotive, and retail.

In addition to being a frequent speaker at national Direct Marketing Association conferences, John has also spent over 10 years in senior management at Harte-Hanks Inc., one of the top CRM and direct marketing service companies in the world.  John has a bachelor’s degree from the University of California, San Diego in Mathematics and Computer Science.

John is a proud family man, married over 12 years to Kim and has two children: Shannon (age 9) and Trevor (age 7).  John volunteers his time as a member of the City of Poway ’s Budget Review Committee, as a head coach for the Poway Girls Softball League, an assistant coach for the Poway American Little League, as a member for the board of directors for San Diego North Character Counts, and as a member of the board of directors for the Poway Chamber of Commerce.  John also plays bass guitar for the rock band Crunchberry.

 

Ashley Warren , Account Executive
awarren@triggerdirect.com

As Account Executive Ashley works on managing and producing various client campaigns.     

Ashley earned her bachelor’s of journalism from the University of Nebraska-Lincoln.  Go Big Red!  She majored in Advertising and also completed minors in English, history and art.  Previous freelance projects include brand realignment for Graphite Master in Los Angeles, California and a corporate fundraising campaign for Habitat for Humanity in Lincoln, Nebraska.

 

Peggy Lucostic, Grandmother and USPS Diplomat

Peggy makes the world go 'round. Can't say it much simpler than that. Peggy is responsible for ensuring that our client's bulk mailings are prepared properly to meet the rigorous requirements of the US Postal Service. This translates into revenue generating campaigns for clients going out on-time and with no complications.

 

Anton Lunde, Database and Web Developer
alunde@triggerdirect.com

Anton's primary responsibilities include database design and management, work flow automation and implementing future software development projects.

Anton began his programming career at the tender age of 17. Since then he has developed software for a wide range of industries including Personal Information Management, Point of Sale, Client Relationship Management, Financial Reporting and Analysis as well as various web development projects.

When he's not at work or plugging away at homework, Anton likes mountain biking, fishing, karaoke, stand-up comedy, road trips and anything else he can find that will entertain him until Monday rolls around.